Bank QNB Indonesia empowers young generation through financial literacy programs
16 July 2025 – PT Bank QNB Indonesia Tbk (“Bank”), a subsidiary of QNB Group, the largest financial institution in the Middle East and Africa, continues to implement a range of Corporate Social Responsibility (CSR) initiatives as part of its support for the government’s efforts to enhance financial literacy and inclusion in Indonesia.
As part of its long-term commitment, Bank QNB Indonesia has successfully conducted four financial literacy activities from January to July 2025, partnering with relevant partners and reaching children from underserved communities. These collaborations ensured that the Bank’s CSR programs reached the right beneficiaries and created meaningful social impact.
In the latest activity, Bank QNB Indonesia also invited the children and grandchildren of its QNB First members to participate in giving back to the community. Prior to participating in the CSR activity, these young individuals took part in a special financial learning session that introduced them to key banking topics such as wealth management, liabilities, as well as other financial products and services. This initiative not only strengthened financial literacy across different segment, but also instilled values of empathy, responsibility, and social contribution.
“These initiatives are part of our broader mission to support the improvement of financial literacy in the country because we believe that a strong foundation in financial knowledge is essential for future independence and success,” said Grace Luzar, Head of Retail PT Bank QNB Indonesia Tbk. “At Bank QNB Indonesia, we are not only focused on delivering business performance, but also on creating lasting value for the communities we serve. Through these programs, we hope to empower the next generation with the tools they need to shape a better future.”
The Bank’s CSR financial literacy programs were delivered through a fun, interactive way using games and practical scenarios to help the children better understand complex financial concept such money, saving, tax, and how money moves within a community. Not only this approach made learning more enjoyable, but it also encourages active participation.
Beyond financial education, the Bank also sought to broaden the impact of its initiatives through donation aimed at improving the welfare of its target beneficiaries. These include piggy banks, which aimed to promote the habit of saving from an early age.
The Bank’s dedication to social responsibility and employee engagement is further in line with our recent accolades from the HR Asia Awards 2025, which include “Best Companies to Work for in Asia”, “Most Caring Company”, and “Diversity, Equity, and Inclusion Company”.
“We are proud to be able to contribute and make a lasting impact in our communities. Moving forward, we remain committed to making a meaningful difference – promoting financial literacy, inclusivity, and empowering not only the young generation, but also our employees,” Grace concluded.
